Samsung introduces the new Visual eXperience Transformation (VXT) Platform, a cloud-native Content Management Solution (CMS) combining content and remote signage management on one secure platform.
“Cloud migration is an unstoppable trend,” said Alex Lee, Executive Vice President of Visual Display Business at Samsung Electronics. “VXT is an innovative step toward this migration in that it makes high-tech signage more readily accessible, no matter where our customers are. But not only is high-tech signage accessible, the content and remote management solutions VXT provides are user-friendly.”
This will be a better CMS software from MagicINFO™, delivering an enhanced cloud-native solution tailored for seamless content creation and management of all B2B displays — including LCD, LED signage and The Wall.
VXT comes with CMS modules: VXT CMS, VXT Canvas and VXT Players, and each module makes content creation and screen management easier than ever:
VXT CMS: Content management is simplified through an intuitive interface that simultaneously handles content, playlists and schedules. The remote management feature allows real-time management of multiple devices. Additionally, robust security features — such as private certificates and allowing customizable security solutions for every business need.
VXT Canvas: What You See is What You Get (WYSIWYG)-based creative tools that enable anyone to create content effortlessly and more intuitively with support for various templates, widgets and partner content. Users can create original content with custom and company fonts, as well as templates and images pre-loaded on the system for added convenience.
VXT Players: VXT supports Tizen and Android-based players,2 while also managing multiple web elements simultaneously on one screen. Additionally, a web-based virtual screen allows users to easily view and manage their signage deployments.
Samsung will hold a global launch event of VXT on January 31 at Integrated Systems Europe (ISE) 2024 in Barcelona.