Samsung gaming community comes with a range from smart TVs, gaming monitors, SSDs and smartphones to the gaming hub, a cloud-based games library. Based on the wide range, Samsung is now creating a brand experience specifically for European gamers with “Embrace your Game”.
“We want everyone to be able to experience maximum gaming fun. Our ‘Embrace your Game’ initiative aims to contribute to this by offering professional tips and instructions on how to improve your own skills. With expert reviews of our products, all players are given the opportunity to make an informed choice of Samsung hardware equipment that is right for them,” says Mario Winter, Vice President Marketing, Samsung Electronics. “We work closely with fantastic trainers and content creators. We were also able to get Activision Blizzard to cooperate. We are all united by the desire to offer the best possible support to a new generation of ambitious players.”
Training with professionals
On the newly created website and global Samsung YouTube channel, well-known professional gamers and content creators share their secrets for Diablo Immortal® 1 and World of Warcraft®.
QueenE : The Swedish Overwatch® 2 expert lives in the UK and is known for her insightful commentary and clever gaming tips. She was general manager of the Swedish team at the 2018 Overwatch World Cup and won the women’s bronze medal at the IeSF World Championship StarCraft® 2.
AnnacakeLIVE : The Twitch streamer enchants her approximately 31,500 followers with her radiant personality and her masterful Diablo® gameplay. She lives in Frankfurt.
LittleMoTAC : The streamer not only plays Overwatch® 2 brilliantly. She is also committed to diversity and inclusion in the gaming community.
Rage Darling : The charismatic streamer shares her knowledge of World of Warcraft® for newbies and casual gamers on Twitch and YouTube.