Samsung has officially confirmed that it is all set to participate in ‘AWE (Appliance & Electronics World Expo) 2024. It will be held in Shanghai, China from the 14th to the 17th.
At the expo, the South Korean tech giant is ready to uncover a customized ‘BESPOKE’ home appliance and TV lineup for local consumers.
AWE is one of the top three global home appliance and electronic industry fairs, and Samsung Electronics has set up an exhibition hall measuring approximately 1,640㎡ at the New International Expo Center, allowing visitors to experience Bespoke refrigerators, Bespoke washing machines, Micro LED, and Neo QLED.
Bespoke Home Appliances Details
The bespoke home appliances that Samsung Electronics is introducing at this AWE are characterized by a slim exterior design that matches the structure of local houses in China, but a well-structured interior that enhances usability.
The new Chinese ‘Bespoke Refrigerator’ is designed with a compact 600mm depth to match the size of China’s average kitchen cabinet, and has a ‘Zero Gap Kitchen Fit’ that can be installed to fit perfectly, leaving only 4mm of space on the left and right and 9mm at the top. It’s a product.
Therefore, the same effect as installing a built-in refrigerator can be achieved without any additional construction.
Samsung’s latest products are using next-generation high-efficiency compressors and can save up to 10% additional energy by using ‘SmartThings’ ‘AI saving mode’.
In addition, a 7-inch color LCD screen is mounted on the front of the product, allowing various courses to be conveniently used with a simple touch, and personalized washing and drying courses can be viewed intuitively at a glance.
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