Samsung Italy presents THE VOICE of your generation exclusively via Spotify, it is a three-episode podcast conceived, written and created by 12 young people aged 15 to 18, from all over Italy and selected from over 2,000 applications.
“With “THE VOICE of your generation” we wanted to accompany Generation Z on a path of growth, made up of training, learning, but above all listening to oneself and to others. The creation of the podcast has given them the opportunity to express themselves in a different way, with only their voice and without those filters that we are increasingly surrounded by online. By listening to our 12 voices, we hope that the young people of generation Z feel less alone, but also that parents, educators and anyone who cares about the future of our society will learn to listen and observe the beauty of this generation, which does not deserve labels,” commented Anastasia Buda, Corporate Citizenship & Internal Communication Manager of Samsung Electronics Italia. “Samsung has been supporting the new generations for years and, through dedicated technologies and training initiatives, we help them realize their full potential. All of Samsung’s educational programs are designed to promote quality, inclusive learning experiences so that everyone can be an empowered digital citizen and a pioneer of positive social change.”
For teenagers, Samsung wanted to do its part and help give GenZ a voice. THE VOICE OF YOUR GENERATION is in fact a project that is fully part of Samsung’s Corporate Social Responsibility vision “Together for Tomorrow! Enabling People”.