Reportedly, Samsung Electronics yesterday announced a collaborative partnership with dominant international ODM (Original Development Manufacturing) companies. It includes the brands like Atmaca, HKC and Tempo. The motive behind this collaboration is to enable non-Samsung smart TV models to use Tizen OS for the very first time.
Moreover, the new TVs from Bauhn, Linsar, Sunny, Vispera and brands1 will be available in Australia, Italy, New Zealand, Spain, Turkiye and the United Kingdom by this year. Now, it enables and enhances the user experience of more consumers. By allowing to enjoy a premium smart TV experience enabled by Tizen, which is an open-source OS for Samsung smart TV.
Advantages of using Tizen OS
This program of Samsung’s Tizen TV platform licensing where announcements were made of new smart TVs by Tizen held at the Samsung Developer Conference (SDC) in 2021. Noteworthy, this licensing program allows various TV brands to take advantage of Tizen OS. It helps to provide industry-prime smart features, content discovery tools, apps and a modern user interface for the enhanced smart TV experience.
In order to support the seamless adoption of Tizen OS. Samsung collaborates with the selected partners on content licensing and hardware optimisation. And it clearly indicates that this will give access to other TV brands to a whole new world of entertainment that is provided by Samsung exclusively. It also enables Tizen to grasp and acquire strengthened the ecosystem of its offering.
key features that will be experienced by other licenced TV users
Talking about the key features that the users of the licenced TV brand will be going to have included.
Samsung TV Plus
It is Samsung’s free streaming TV and video platform that will allow users to enjoy hundreds of live channels, entertainment, news, shows and sports. Here, the content is absolutely free.
Universal Guide
The universal guide allows easy browsing and discovery of all content across different streaming apps. Alongside personalized recommendations altogether. It allows users to spend more time watching and less time searching.
Bixby
Bixby is a voice assistant platform that will provide users with a more convenient way to explore smart TVs. Users can tell Bixby to search, watch, or perform various features.
And since Samsung teamed up with the Linux Foundation to unveil the first version in 2012. On contrary, Tizen OS has made exponential growth over the past decade. To date, around 200 million people from 197 countries are using Samsung Smart TVs powered by Tizen. The number is expected to expand with the latest addition of Tizen-powered smart TVs.
“2022 has been a memorable year for Tizen OS as we celebrate its 10th anniversary and the very first Tizen-powered smart TVs available from other brands,” said Yongjae Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “Starting with these new Tizen-powered smart TVs, we will continue to expand the licensing program and introduce Tizen OS and its ecosystem to more products and brands around the world.”
