Samsung France: Raising Awareness through Public Outreach for digital technology

Samsung Electronics France and the City of Saint-Ouen-sur-Seine Kick-off of the new initiative October 10, regarding the Sustainable Development “Repair, recycle, reuse”. The step can invoke consumers toward degradation. 

A large operation to collect used appliances throughout the city

City of Saint-Ouen and Samsung Electronics France invite Audoniennes and Audoniens to drop off their used devices  (telephones, tablets, cables, and mobile accessories) at one of the collection points made available from October 3 to 28, 2022. 100 million or more than the number of mobile phones sleep in drawers in France. And 78% of their components can now be recycled, but only 5% of smartphones are.

The devices and accessories will be entrusted to the eco-organization ECOSYSTEM Once deposited in a collection terminal. Which will recover part of the materials to design. While taking example, electronic cables or small household appliances, non-recyclable materials will be recovered in energy.

A round table open to all on the theme How to give a second life to Samsung digital objects?

The inhabitants of Saint-Ouen are also invited to participate in a conference debate in the presence of Menno van den Berg, Chairman, and CEO of Samsung Electronics France, Olivier Oger, Vice-President in charge of HR, CSR, and relations institutions of Samsung Electronics France, Sabrina Decanton, Deputy Mayor in charge of Ecological Transition, Mobility, Nature in the City and Relations with the Metropolis, Florian Dautil, Municipal Councilor in charge of Digital Transition, Business Creation and International Development, as well as associations and private actors, including Michaël Evrard, Director of ALEC Plaine Commune, Guillaume Duparay, Director of Development at ECOSYSTEM and Kaelig Guernigou, manager of the LaCollecte.tech Ile-de-France sector for Emmaüs Connect.

Samsung awareness recycling used phones

On October 12, 2022, the omen conference will be held at 2 p.m. on Wednesday at the Serre Wangari in Saint-Ouen. The speakers will back in same to the importance of repairing and recycling smartphones in the context of climate emergency.

Declared Karim Bouamrane, Mayor of Saint-Ouen “In the continuity of the 6th anniversary of the 2030 Agenda and the publication of the city’s Responsible Digital Charter, we are pleased to join forces with Samsung for this initiative dedicated to raising awareness of our fellow citizens about the ecological transition”. Faced with environmental issues, I invite all Audonniens and Audonniennes to mobilize to give a second life to their smartphone. This environmental phrase of “Repair, recycle, reuse” coincides with the City’s launch of a Responsible Digital Charter.

Olivier OGER Vice-President in charge of Human Resources and CSR at Samsung Electronics France declared.

 “Samsung has been committed to environmental protection for many years and works every day to reduce its environmental footprint. Our headquarters in France is located in Saint-Ouen, so it is quite natural that we wanted to join forces with the town hall to carry out this awareness campaign with the inhabitants. It is thanks to the mobilization of everyone that we will be able to contribute together to a more responsible digital system”

Concluding para…

However, Samsung Electronics has already committed to environmental causes that can cure in many regions. France just took the initiative of the operation Repair, recycle, and reuse even in the tech field.

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