Samsung Electronics has officially shared the press news and declared that the Fun Mode which is a feature inbuild in Snapchat’s AR Lenses, the camera app of the Galaxy A series is now broken the record. It has been used over 2.5 billion times since it first launched in 2021. Isn’t it sound amazing?
What is Fun mode?
The Galaxy A Series users can use Fun Mode to take pictures and videos from the proprietary camera app, applying playful, quirky lenses to create any moment into fun and unique content to share with your friends or upload to your social media.
This is basically the last most result of Samsung and Snap’s vision to use the latest technology to provide enjoyable camera experiences.
To recall, the Fun Mode is owned by Snap’s Camera Kit, allowing businesses and developers to bring the power of Snap’s augmented reality into their own applications.
“Galaxy users are constantly seeking new ways to express their creativity,” says Woncheol Chai, EVP and Head of Experience Planning Team at Mobile eXperience Business, Samsung Electronics. “Samsung is constantly innovating to empower users to do more of what they love. That is why we continue to grow our partnership with Snap, one of the biggest and most creative augmented reality platforms, so we can explore further improvements and bring one of the best camera experiences to more users.”
“Lenses are the way over 250 million Snapchatters engage with augmented reality every day, and we’re thrilled that these experiences delight and resonate with Samsung Galaxy’s community,” says Ben Schwerin, SVP of Content and Partnerships at Snap.